Ms reddy awards
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Mallemala Sundara Rami Reddy (MS Reddy), veteran Telugu film producer and noted lyricist popularly known as Mallemala, passed away today at his residence in Film Nagar in Hyderabad due to prolonged illness at the age of 87.
A Gandhian, Reddy was born on August 15, 1924 near Nellore. As a Sahaja Kavi known for his lyrical simplicity in penning poems, Mallemala wrote more than 5,000 lyrics and played a vital role in the shifting the Telugu film industry from Chennai to Hyderabad.
Mr Reddy produced several films, including a mega production Bala Ramayanam with 3,000 child artistes, which bagged Best Children’s Film Award. He portrayed the role of chief minister in one of his films Ankusham. He also produced films like Aagraham and Ammoru.
Reddy had served as president of Telugu Film Producers Council, South Indian Film Writers Association, Film Nagar Cooperative Housing Society and chairman of AP Film Development Corporation. Reddy’s son Shyam Prasad Reddy, is also a film producer well known for his runaway hit film Arundhathi.
He released his autobiography ‘I
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M. S. Reddy
M. S. Reddy | |
|---|---|
| Born | Mallemala Sundara Rami Reddy (1924-08-15)15 August 1924 near Nellore, British India |
| Died | 11 December 2011(2011-12-11) (aged 87) Hyderabad, India |
| Occupation |
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| Years active | 1962–2011 |
| Children | Shyam Prasad Reddy |
Mallemala Sundara Rami Reddy (15 August 1924 – 11 December 2011), popularly known as M. S. Reddy and Mallemala, was an Indian film producer, director, screen writer and lyricist in Telugu cinema and a writer known for his contribution to Telugu Literature. He also served as President of the Telugu Film Producers Council, South Indian Film Writers Association, and Film Nagar Co-operative Housing Society, as well as Chairman of Andhra Pradesh Film Development Corporation.[1]He won two Nandi Awards.
Early life
M. S. Reddy was born in the village of Alimili, near to Nellore. His date of birth is usually given as 15 August 1924.[1][2] He died at the age of 87 at his home in Film Nagar, Hyderabad, the c
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M S Reddy's autobiography withheld
Idhi Naa Kadha”, the autobiography of filmmaker M S Reddy, has kicked up a storm in Telugu filmdom, thanks to his revelations on stars and their tantrums.
Nandamuri fans, especially, are furious with MS, who is also known by his pen name Malle Mala, for painting the late NTR and NTR Jr as arrogant actors.
MS wrote in his biography that the late NTR’s tantrums gave him jitters as a producer.“NTR didn’t like Nagabhushanam sitting on a throne with a peacock feather in his crown. NTR was playing Lord Krishna in the movie and hence he was offended that Nagabhushanam also had similar attire. It took time for us to explain to him that Nagabhushanam was playing the role of Poundrika Vasudeva, who imitates Krishna,” MS wrote.
He also called NTR Jr an arrogant star. “I introduced Junior NTR as Lord Rama in “Bala Ramayanam”. He promised that he will do his first movie as hero in my production house. He broke that promise and debuted with Ramoji Rao as the producer. On requesting him to do a movie he came to my office to listen to the script. Just the
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